How We Got Here - Season 1 Episode 5 Denim Defeats Communism
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Dry goods store owner Levi Strauss agrees to finance tailor Jacob Davis' design for overalls with copper rivets. The rivets help make Davis work clothes resistant to tears in the canvas fabric. Strauss patents the design, later switches the material from canvas to denim, and creates Levi's blue jeans, which over time becomes the worldwide symbol of youth and rebellion, including rebellion that leads to the collapse of the Berlin Wall.
- Title: How We Got Here
- Year: 2015
- Genre: Documentary
- Country: United States of America
- Studio: AHC
- Director:
- Cast: Joey Pepin
- Crew: Peter Karr (Compositor), Elwira Miezal (Props), Lauren Aptekar (Assistant Editor), James Thayer (Creative Director), Steve Waite (Graphic Designer), R.L. Hansen (Researcher)
- Keyword: business idea, famous people, famous brand
- Runtime: 25 minutes
- IMDb: 0.00 / 10 by 0 users
- Popularity: 3.524
- First Air Date: Jan 06, 2015
- Last Air date: Mar 17, 2015
- Season: 1 Season
- Episode: 12 Episode
- Language: English
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